On Saturday, 20 July 2019, PADI® Women’s Dive Day will commence as divers all over the world come together to celebrate with diving. There will be underwater and beach clean-ups, female-only boat crews, and dive excursions for a cause. It’s not too late to join in on the fun.
Here are some tips for planning an epic Women’s Dive Day event for your local dive community.
- Focus on a cause: Whether you want to raise pollution awareness, host a Dive Against Debris® event, start a coral nursery, or plan a women-only dive trip, there are countless ways to get creative. Pick something you are passionate about and start from there.
- Make it a team effort: Gather the staff along with friends, co-workers and divers to join you on your mission. The more people you have to help, the more you can accomplish in a shorter amount of time.
- Register your event : Visit the PADI Women’s Dive Day page to register your event and help others find you.
- Get social: On your social media pages, describe your event and invite your friends and colleagues to join the group. Create a hashtag (ex: #JoesDiveShopWDD2019) so that guests can share their posts before, during, and after the event. If you don’t have a social media page, create one. Include an image of the area or subject (turtles, coral reefs, etc.) that you want to help. If you don’t have any images, look at a free stock agency or reach out to the underwater photographers in your area. Photographers are more likely to share their work if it’s for a good cause. Just be sure to get their permission first.
- Go local: Prizes and giveaways are a great way to get people excited to participate. Contact local restaurants, clothing stores, bars, etc. for contributions. Partnering with local businesses brings excitement to the event and promotes local businesses in your area. Once you have your partners set, include their logos on your social media sites and encourage them to share your event on theirs.
- Go live: Contact your local news and radio stations to let them know about the event. It’s a great way to promote the event and get the word out. Free media coverage for conservation is always a win.
- Broaden your scope: Volunteers come in a variety of age groups so don’t dismiss reaching out to local schools or retirement communities. It never hurts to invite as many people as you can – not just divers.
- Enlist photo/video services: Ask your local underwater photographers/videographers if they’d be interested in volunteering for your social media or website. The more images you can share, the better.
- Re-cap: Post statistics, images, quotes, and share other social media posts from the event to raise awareness about your event’s success and get your audience enthusiastic about attending future events.
- Have fun. Women’s Dive Day is about divers coming together to share their love of diving, so whatever you do, don’t forget it’s all about sharing your passion for diving with your local community.
Haven’t registered your event yet? It’s not too late. Register HERE.
