The PADI Business Academy (PBA) has a primary goal of helping you operate a more successful dive centre or resort. By learning about or improving your skills in a range of business and marketing areas, you will leave the program more knowledgeable and informed than before you started. Plus – it’s a great opportunity to have some fun and network with your dive industry colleagues!
PADI Business Academies have proven to be a success over the years, with hundreds of successful dive shop owners, managers and instructors attending to improve their skills.
At the PADI Business Academy, attendees can expect to gain further knowledge on the following topics:
- Elements of a Successful Website
- Business Planning
- Email & Messenger Marketing
- Pricing & Sales
- Staff Training
- Social Media & Video
- Customer Service and Retention
There will also be dedicated workshop time at the conclusion of the day, where PADI staff will help you work on specific action plans for your dive operation.
2019 PADI Business Academy Lite (One Day) Schedule
| Day | Month | Location | Language |
| 26 | February | Seoul, South Korea | Korean |
| 24 | May | Bangkok, Thailand | Thai |
| 29 | May | Trincomalee, Sri Lanka | English |
| 28 | August | Auckland, New Zealand | English |
| 10 | September | Perth, Australia | English |
2019 PADI Business Academy (Two Day) Schedule
| Day | Month | Location | Language |
| 9-10 | February | Jakarta, Indonesia | English |
| 9-10 | May | Bali, Indonesia | English |
| 21-22 | May | Bangkok, Thailand | English |
| 15-16 | October | Manila, Philippines | English |
2019 PADI Business Academy – Outbound Korean Tourism (One Day) Schedule
| Day | Month | Location | Language |
| 28 | May | Cebu, Philippines | English |
Bonus – Early Bird Offer & 4th Attendee Free
Register 6 weeks before the PBA date for a special early bird discounted rate. Plus, receive the 4th ticket free with 3 paying attendees.
Dates and locations are subject to change, refer to the PADI Pros’ Site or contact your Regional Manager for the latest information.
If you have further questions please contact [email protected] or your PADI Regional Manager.
