Please note: PADI Business Management Program events for 2020 have been cancelled until further notice. 

The PADI Business Management Program (PBMP) is a one day program that will encourage you to think critically and creatively about management and marketing for your dive business. You will gain an all-round understanding of how dive businesses and managers should function while also developing analytical, problem solving and strategic planning skills that are attractive within the dive industry.

The PADI Business Management Program will equip PADI professionals with the core knowledge and skills necessary to operate a cutting edge PADI dive shop or resort.

Check out what other dive professionals had to say about attending a PBMP in 2019.

“I found this program both informative and practical, the presenters were knowledgeable and their perspective was on scuba diving, which is not the case with other management or online programmes.” – Paul Harvell, Geodivers Sydney

“Even though I have attended several PADI Business Academies I still get value from programs with content like this. It ensures my currency in the modern business environment.” – Wayne Budgen, Brisbane Dive Academy

Led by industry experts and with interactive presentations ranging from social media marketing to staff training and pricing strategy, this is an essential program for PADI Members aiming to raise the bar and increase business efficiency in 2020.

The 2020 PADI Business Management Program in Asia Pacific will include five presentations from the pool of presentations listed below. The exact presentations for each specific PBMP will be included in each specific PBMP Eventbrite event page.

  • Website
  • Social Media Marketing
  • Staff Training
  • Business Planning
  • Know Your Competitors
  • Selling at a Profit
  • Great Customer Service
  • Effectively dealing with Customer Enquiries
  • Store Layout

Discounts Available on Your Ticket Price

Register six weeks before the PBMP date and receive AUD $20 off the ticket price. Plus, receive a fourth ticket free with three paying attendees.

Dates and locations are subject to change. There may be additional locations added to our schedule. If you would like a PBMP in your home town, please contact your PADI Regional Manager.

For the latest information or if you have further questions please contact Alison Hush, Marketing Events Consultant, on [email protected] or your PADI Regional Manager.


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