To assist you with your marketing efforts to promote PADI eLearning® as well as to acquire new potential divers, there are two new Chinese marketing toolkits available on the PADI Pros’ Site in the Toolbox > Marketing > Chinese Marketing Tools section.
The new PADI eLearning marketing toolkit mainly contains a set of posters including Go Dive, Go Pro and Freediving. It has both Simplified Chinese and Traditional Chinese versions for you to choose from.
The new Chinese Diver Acquisition Toolkit includes two posters and a brochure. This is designed to target the potential Chinese consumers that remain in your local area. The posters are for you to put up at your window/door to attract walk-by traffic, while the brochure is for you to share around to the local hotel, restaurants, travel agent, and etc. to pick up potential business.
It’s a great time to make sure your PADI dive shop is effectively leveraging these new marketing resources to acquire new business opportunities.
Visit the marketing toolbox on the PADI Pros’ Site to download these marketing toolkits. If you require any assistance, please email [email protected] or contact your PADI Regional Manager.
