PADI® is rallying people around the world to dive in and make a statement for ocean conservation with the second annual Underwater Selfie Day. On Saturday, 13 November 2021, we’re challenging people to take their best underwater selfie (or share one from a past adventure), showcasing the world they want to save so they (and future generations) can continue to seek adventure into the future. Participants will have a chance to win some great prizes in the process.

By flooding social media with amazing underwater photos and videos for one day, together we’re putting a spotlight on our connection to the ocean – showing millions of people around the world just how incredible it really is and why it’s worth protecting.

This event is designed to put diving top-of-mind among new adventurous audiences, raise awareness about diving availability right now and bring attention to the importance of ocean conservation.

How to make the most of Underwater Selfie Day:

  1. Post your own underwater selfie (photo or video) from your favorite dive site to Facebook, Instagram or Twitter on 13 November 2021. It’s a great reason to share fun diving photos for a great cause, and excite your divers about diving in with you. Be sure to tag PADI and use #underwaterselfieday, because we’ll be sharing our favorites and giving away a new GoPro HERO9 and 3 PADI Digital Underwater Photographer eLearning courses!
  2. Invite your divers to post their selfies and tag you, your dive shop and the dive site. Whether you’re their local dive pro or shop, or a favorite resort destination, you’ll benefit from the wonderful social media exposure.
  3. And if your divers don’t have a selfie already (or want an excuse for a new one), let them know there’s still time to schedule a dive with you to snap one.
  4. Help your divers get prepared and earn additional revenue. Offer the PADI Digital Underwater Photographer Specialty course in the classroom or with PADI eLearning®.

See the official giveaway rules here.


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